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TORONTO — In the absence of surefire technology to determine whether something was written by artificial intelligence, some Canadian publishers say they have to rely on something nearly as thorny: trust. Alana Wilcox, the editorial director of Coach House Books, wrote in an email that the company asks writers to be upfront about whether their work contains material generated by AI. She says the existing tools to discern the use of AI aren’t reliable. There is renewed attention on the role of artificial intelligence in the book industry after a Quebec publisher cut ties with an author accused of using AI to write his debut novel. Earlier this week, Montreal-based publishing house Les Éditions du Boréal said an analysis of some documents’ metadata found evidence author Thélyson Orélien used AI while writing his novel “C’était ça ou mourir” (“It was either that or dying”). Allegations that Orélien used AI in his book first emerged on social media in September. The author denied using AI to write the book but said he had used it for research. Orélien did not respond to The Canadian Press’ request for comment following the publisher’s announcement on Wednesday.