Hilton Bets on Scandic to Crack Nordics

Photo Credit: IHCL opened Bangaram Island Lakshadweep - IHCL SeleQtions during the first quarter of 2026 financial year. IHCL SeleQtions Taj-owner Indian Hotels Company (IHCL) expects to pass its 700-hotel target for 2030 by March next year. The company said it will announce a higher goal next month.

This sponsored content was created in collaboration with a Skift partner. AI is forcing travel companies to make difficult choices about technology and customer relationships. Meanwhile, the industry’s commercial priorities are becoming harder to reconcile. Hospitality brands are pursuing premium demand while facing questions about affordability, travel companies are experimenting with new revenue models, and growing uncertainty is exposing weaknesses in the industry’s response to disruption.

American Express and Airbnb on Thursday launched an exclusive partnership that lets U. S. card members search more than one million Airbnb listings from a new Homes tab on AmexTravel.com and in the Amex Travel App, and earn up to 5X membership rewards points on prepaid stays. This is Airbnb’s most integrated loyalty partnership to date, and largest step toward becoming a lodging supplier. The tie-up goes further than the airline loyalty deals Airbnb has run for a decade with Qantas, Delta and British Airways, which mostly amount to a tracked link that sends members to Airbnb.com.

American Airlines once again changed its profit outlook for 2026, forecasting a loss for the year, as fuel costs soar. The carrier is anticipating earnings per share in 2026 to range between a loss of $1.60 and a loss of $1. In July, American had also cut its profit outlook, but was expecting earnings per share at that time to be between a loss of 65 cents and a profit of 65 cents. Earlier in the year, American was forecasting it would roughly break even.