Whey up: Protein powder prices soar as global demand grows - CBC
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BusinessFood manufacturers and fast food companies are cramming whey protein into everything. That’s causing shortages of the ingredient and pushing prices to record highs. Now whey protein is also a target in the U. S.-Canada trade war - increasing costs that may end up being passed on to customers. Consumers, companies feel squeeze of supply shortageNisha Patel · CBC News · Posted: Oct 06, 2026 4:00 AM EDT | Last Updated: October 7Listen to this articleEstimated 5 minutesThe audio version of this article is generated by AI-based technology. Mispronunciations can occur. We are working with our partners to continually review and improve the results. How counter-tariffs on the U. S. could backfire on Canadian whey protein companies (CBC News)Jennifer Mason is trying to eat more protein and has supplemented her diet with whey protein powder over the past few years. But lately, soaring prices are giving her sticker shock. And as a new mom with rising expenses, she's rethinking her shopping list. "I'm just cutting back. I'm trying to find protein in whole foods that I'm eating rather than actually getting products," she says.
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