The Athlete-Entrepreneur Business Playbook
Forbes · Published on October 17, 2026
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Description
At the Forbes 30/50 Summit, Forbes Under 30 Associate Editor Alex York sits down with two powerhouse athlete-entrepreneurs: Olympic medalist gymnast Jordan Chiles and WNBA star and rapper Flau’jae Johnson. In this high-energy conversation, Jordan and Flau’jae dive into how the NIL era transformed women's sports into viable long-term careers. They share insights on managing multifaceted careers—from music studios to Olympic mats—handling business equity, and applying an athlete's execution mindset to entrepreneurship. Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more: https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
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