Universal Expands Global Franchises and Theme Parks - License Global

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.)I just heard someone say that if you’re reading a pundit or data analyst, and they don’t tell you that they got anything wrong, they’re not a pundit but an “influencer”. I agree with that. You have to tell your audience when you get things wrong, or they won’t (or shouldn’t) trust you as much. Today, we’ve got another edition of “What I Got Right, What I Got Wrong”. In general, I’m patting myself on the back (and patting very hard) about a few things like IP at the box office, LIV golf, horror films, crowdfunding movies, superheroes, and old people going to the theaters. That said, I also made a couple of data mistakes on the streaming bubble popping and HBO’s datecdotes, so I’m not perfect. But first, I need your feedback...

Marvel Studios’ release of Avengers: Endgame: Encore was a shrewd gambit for a few reasons: It put the studio’s most successful film back in conversation right after the juggernaut success of Spider-Man: Brand New Day; it tided die-hards over with new footage ahead of December’s Avengers: Doomsday; and, perhaps most importantly, it raked in an additional $138 million for the film, reinstating its position as the worldwide box office champion over James Cameron’s Avatar. Cameron, who certainly doesn’t spend his precious time fretting about such matters as lifetime financial grosses and being the best in the world at stuff, recently expressed his congratulations to Marvel for once again overtaking his 2009 sci-fi film. “You are one of the people,” the director wrote (per The Wrap) in a composite image from Avatar, with Iron Man at the center of a welcoming Na’vi tribe. “Congratulations to Marvel and the #1 Avengers: Endgame: Encore for bringing moviegoers to the cinemas! – Jim Cameron.”

John Alexander Greer III, age 44, passed away suddenly on October 12, 2026. Born in Fredericton, New Brunswick to John Alexander Greer II, Shelley Ann Greer, ( Stewart Allan), John lived his life devoted to caring for those he loved. Above all, John’s greatest joy was being a father to his sons, Jonathan and Nathaniel. He was a hero to his brothers, Jobi James and Jermey Dale Greer, and a loving partner to his fiancée, Samantha Vernon. Possessing a heart of gold, John brought warmth to everyone around him and found his ultimate freedom riding his motorcycles on the open road. He is reunited in rest with his late grandparents, Fred and Gladys Ramsey, and John Greer I and Shirley Gould