Sneaking in with the sommeliers
It’s wine event season. My calendar is filling up with tastings and seminars and lunches and dinners with winemakers and export managers. Autumn is the run-up to the holiday season, when more wine is sold than at any other time, and everybody wants to get their wine under the radar of the people who will help them sell it.
While the wine column at The Hub certainly qualifies as a place that might help somebody sell some wine, the main target for most of this activity is the real pros in the wine world. These are the women and men who will actually make a sale and recommend a bottle of wine that might cost multiples of hundreds of dollars to dozens of people everyday: the sommeliers.
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