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SM founder introduces alien-themed idols, cutting-edge technology in return to K-pop - Korea JoongAng Daily

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Source: Korea JoongAng Daily
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GOYANG, Gyeonggi — After three years away from Korea’s entertainment industry, you might have expected Lee Soo-man, one of K-pop’s biggest showmen, to return with a girl group. Or a boy band. He brought both, apparently, along with something unexpected: futuristic video technology developed in collaboration with Samsung Electronics that lets viewers step into an idol performance and watch it from any angle — which the K-pop guru ambitiously describes as potentially the most evolved form of recording.

A girl group, a boy band, a ‘Gaussian splatting’At Kintex in Goyang, Gyeonggi, on Monday, the 15-member boy band A2O Soul and nine-member girl group A2O Lite, formed by the SM Entertainment founder’s new agency, A2O Entertainment, made their first appearances before the press at a joint debut showcase titled “Welcome to Soulite From A2O Soul A2O Lite.”

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