Media Briefing: Publishers are turning GEO from an experiment into a business - Digiday

Published: October 15, 2026 at 4:55p.m. EDTBNN Bloomberg is Canada’s definitive source for business news dedicated exclusively to helping Canadians invest and build their businesses. Skydance’s, the Financial Times, Axios and other publishers joined Google’s news program to license their content for generative AI features and explore ways to drive audience engagement. The search-engine giant said on Thursday that the program, which started as a pilot last year with partners like The Washington Post, now includes more than 400 publications globally. The deal marks CNN’s first partnership since Paramount Skydance completed its acquisition of Warner Bros Discovery, as CEO David Ellison seeks to position the combined company as a technology-driven media business. Latest updates on artificial intelligence news hereAs part of these agreements, publishers will provide enhanced content rights, allowing Google to develop new AI features, while Google will pay participating news organizations for their content. Financial terms were not disclosed.

Open this photo in gallery:ECW Press co-publishers David Caron (left) and Jack David (right) at a literary festival. SUPPLIEDWhen it comes to the economics of book publishing, Jack David doesn’t mince words: “It’s a terrible business.” Mr. David is the co-founder of ECW Press, a Toronto-based independent publisher. The company, now over 50 years old, has published over 3,500 books and hit about $5-million in annual revenue. However, profit margins in publishing can be as narrow as two per cent. After acquiring a book, a publisher may spend 18 months editing, designing and printing, followed by another several months waiting to collect revenue after the book hits the stores.

TorontoPublished: October 17, 2026 at 2:31p.m. EDTThe next Lotto Max draw is on Tuesday, Oct. 20, 2026. The largest lottery prize ever offered in Canada is still up for grabs after there were no winners for Friday’s Lotto Max draw. The winning numbers were 01, 11, 13, 36, 41, 43, 51. The next draw for the $90 million Lotto Max will take place on Tuesday, Oct. 20. The jackpot is unchanged, as $90 million is the cap. While no one claimed the jackpot on Friday, the Ontario Lottery and Gaming Corporation said four Maxmillion tickets worth $1 million each were sold in Ontario. Fourteen other tickets won $100,000 each, including seven in the Greater Toronto Area. Tuesday’s draw will also feature 20 Maxmillions prizes worth $1 million each and at least 90 Maxplus prizes worth $100,000 each. How to set CP24 as your preferred source on GoogleHow to set CTV News as your preferred source on Google

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