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Global AI market could hit $6 trillion annually by 2031 through unlocking value and innovation - Bain & Co's 7th Global Technology Report - Morningstar

·Sep 28, 2026
Source: Morningstar
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The latest EY research shows AI is moving from promise to performance, and technology leaders are under growing pressure to show real ROI. Recent research conducted by the global EY organization, in collaboration with Oxford Economics, highlights a persistent artificial intelligence (AI) return on investment (ROI) trap. Many organizations remain stuck in pilots and point solutions, without end-to-end process redesign, mature governance or suitable KPIs. Architecture choices are pragmatic. Only a small minority of organizations are building their own large language models (LLMs), while most rely on external or hybrid models to move faster and reduce risk.

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